Ezra Firestone – Train My Traffic Person 2022
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Grow any business with Paid Advertising in 2022
We rebuilt TMTP from the ground up to help you tackle the most urgent problems (and opportunities) facing media buyers in 2022
- How to adapt to Apple’s iOS 15 update
- Over 50 how-to implementation tutorials
- A team of expert Coaches to help you succeed
16 WEEKS OF STRATEGY SESSIONS
plus over 50 easy-to-follow implementation tutorials.
UPDATED RESOURCE LIBRARY
with step-by-step worksheets and fill-in-the-blank templates to guide you through every module.
and live feedback calls with professional media buyers who run millions of dollars in paid traffic.
CONNECT WITH YOUR FELLOW STUDENTS
and expert coaches in our private Slack community, so you never feel left behind.
Hi, I’m Molly!
And becoming a professional media buyer completely changed my life.
When I decided to learn digital marketing, I was a bartender in Kentucky and I didn’t even know what paid traffic was.
Today, I’ve overseen $100 million in ad spend and taught thousands of marketers how to improve their advertising and push their careers forward.
So how did I manage to succeed in a crowded industry that’s constantly evolving??
I got a mentor! Back in 2012 I started working with Ryan Deiss, who showed me the ropes and taught me how to think like a marketer. I spent thousands of hours sharpening my skills and millions of dollars running ad campaigns.
From there, I developed my 9-step traffic system and helped 4x the company on my way to becoming Vice President. (Not bad, huh?!)
But it wasn’t until I started teaching Train My Traffic Person that it finally hit me: while media buying is my craft — and I love it — teaching is my passion.
So in 2020, when Ezra Firestone asked me to be the next CEO of Smart Marketer, I jumped at the chance to make education a larger part of my life.
In the last two years I’ve mentored over 1,000 TMTP students and taught them how to succeed during this chaotic time in digital advertising. Despite new privacy restrictions, supply chain problems and increased seller competition, I’ve helped my students keep winning in this new era of Facebook.
Now, I want to teach you my proven traffic system so you can win as a media buyer in any industry or market.
Train My Traffic Person
How This Mentorship Will Help You Succeed
That’s me! I’m one of the industry’s most sought-after media buyers and educators, and I’m honored to be your mentor for the next 16 weeks.
To give you even more attention and guidance, we expanded our team of traffic pros. (All coaches have experience managing $1,000+ in daily ad spend!)
25 sessions and over 40 hours of content, updated to reflect iOS 15 and other changes to the traffic landscape in 2022.
WEEKLY ACTION ITEMS
To hold you accountable and help you reach your goals.
50 HOW-TO VIDEOS
Detailed implementation tutorials to help you set up, launch and manage your campaigns.
More fill-in-the-blank worksheets and templates to guide you through every module (the same resources I use on a daily basis).
Each week, get answers to your questions and expert feedback on your work to accelerate your progress.
PRIVATE SLACK GROUP
Get support from your peers, and reach out to our TMTP Coaches anytime you have a question.
LIMITED CLASS SIZE
All media buyers are different; that’s why we limit the number of students so we can give you what you need to succeed in this program.
3 BONUS Q&A SESSIONS
After we make it through the modules, we’ll make sure you’ve got everything you need with 3 extra Q&A sessions to address any final challenges or questions.
A Show Of Hands:
I know I can’t be the only one with my hand up!
As media buyers, we rely on our ability to ROI on our ad spend — not sometimes, not that one time, but all the time.
Apple’s new privacy rules have changed advertising forever. Facebook is making their most dramatic platform changes of the past six years, and everyone — including me — is having to adapt.
And that’s a good thing! It means more opportunity for you in whatever market you’re in. But as we lose crucial in-platform data, most people will fail to see results.
Here Are The Other Big Challenges That Media Buyers Face In 2022:
“I don’t know how to adapt to iOS 15. The strategy I was using to stay profitable is now obsolete.”
“My ads were working, but now they’re not! What should I do to keep my campaigns from going cold?”
“I’m new to Facebook, and I’m struggling to get traffic or make online sales.”
“My ads keep getting shut down! The volatility of Facebook is really hurting my bottom line.”
“I have a small budget. How can I run ads without losing a lot of money on trial and error?”
But When I Give A Consultation…
Or start with a new client, I see that their real problem is almost always the same: a lack of process.
Which is great, because I know that I can offer a solution: my 9-step traffic system (which I’ve crafted over thousands of hours), gives media buyers a way to consistently build, scale and manage profitable campaigns.