Surfer – SEO Writing Masterclass

Description

Download Surfer – SEO Writing Masterclass (3.25 GB) from Marketing

 

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  Course Introduction

  • Introduction – SEO Writing Masterclass.mp4
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  Module 1 Content strategy and keyword research

  • 0. Why do you need Module 1- – SEO Writing Masterclass.ts
  • 1 content strategy.rtf
  • 1. Content strategy- Content for different stages of awareness – SEO Writing Masterclass.ts
  • 1. The Five Stages of Awareness.xlsx
  • 2 keyword research.rtf
  • 2. Content strategy- Keyword research and prioritization – SEO Writing Masterclass.ts
  • 3 PLANNING .rtf
  • 3. Content strategy- Planning topic clusters for your website – SEO Writing Masterclass.mp4
  • 3. Content strategy- Planning topic clusters for your website – SEO Writing Masterclass.ts
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  Module 2 Four phases of SEO writing

  • 1 intro.rtf
  • 2 conversion – gated content.rtf
  • 2 conversion – offer.rtf
  • 2 optimization – Google Search Console .rtf
  • 2 optimization – seo optimization process.rtf
  • 2 optimize – run seo audit.rtf
  • 2 planning – find content.rtf
  • 2 planning – on serp.rtf
  • 2 planning – search intent.rtf
  • 2 planning guidelines.rtf
  • 2 planning intro.rtf
  • 2 writing – images.rtf
  • 2 writing – internal linking.rtf
  • 2 writing – plan cta.rtf
  • 2 writing – title tags.rtf
  • 2 writing.rtf
  • 2 writing EAT.rtf
  • 2 writing meta descriptions.rtf
  • Video 1- Introduction + 4 phases of content creation – SEO Writing Masterclass.mp4
  • Video 2- Discovery phase- Digging into search intent – SEO Writing Masterclass.mp4
  • Video 3- Discovery phase- Analyzing on-SERP features – how to take over more real estate in search results (schema.org) – SEO Writing Masterclass.mp4
  • Video 4- Discovery phase- Find the best content that ranks for your keyword – SEO Writing Masterclass.mp4
  • Video 5- Discovery phase- Create an outline based on top pages in search results – SEO Writing Masterclass.mp4
  • Video 6- Discovery phase- Create guidelines for words, phrases, and content structure – SEO Writing Masterclass.mp4
  • Video 7- Writing phase- Rules of thumb – SEO Writing Masterclass.mp4
  • Video 8- Writing phase- Title tag – SEO Writing Masterclass.mp4
  • Video 9- Writing phase- Meta description – SEO Writing Masterclass.mp4
  • Video 10- Writing phase- Enrich your content with data, big names, or a different twist – SEO Writing Masterclass.mp4
  • Video 11- Writing phase- Images and alternative texts – SEO Writing Masterclass.mp4
  • Video 12- Writing phase- Internal linking – SEO Writing Masterclass.mp4
  • Video 13- Conversion strategy- Make an irresistible offer – SEO Writing Masterclass.mp4
  • Video 14- Conversion strategy- The good, bad, and ugly of gated content and lead generation – SEO Writing Masterclass.mp4
  • Video 15- Conversion strategy- Plan call-to-actions across your content – SEO Writing Masterclass.mp4
  • Video 16- Optimization phase- Check your rankings with Google Search Console – SEO Writing Masterclass.mp4
  • Video 17- Optimization phase- Run SEO audit for your article – SEO Writing Masterclass.mp4
  • Video 18- Optimizatioin phase- Organize your SEO optimization process – SEO Writing Masterclass.mp4
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  Module 3 Selling

  • 1 intro – Copy (2) – Copy – Copy.rtf
  • 1 intro.rtf
  • 2 sell process.rtf
  • 3 sell content strategy.rtf
  • 4 use content score to charge more.rtf
  • 5 outsource to VA.rtf
  • Video 1- Introduction + why you should probably charge more – SEO Writing Masterclass.mp4
  • Video 2- Sell the process, not just your content piece – SEO Writing Masterclass.mp4
  • Video 3- Sell the content strategy, not just an article – SEO Writing Masterclass.mp4
  • Video 4- Use Content Score to charge more for your services – SEO Writing Masterclass.mp4
  • Video 5- Things you can outsource to your virtual assistant – SEO Writing Masterclass.ts
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  QA

  • Advanced tricks & tips for Surfer users – SEO Writing Masterclass.mp4
  • How to use Surfer- Weekly Walkthrough with Michal Suski..mp4
  • Internal linking – fundamentals & tips – SEO Writing Masterclass.mp4
  • Introduction and warm-up questions about future of SEO content creation – SEO Writing Masterclass.mp4
  • Part 1- Content Editor – SEO Writing Masterclass.mp4
  • Part 2- Content Planner – SEO Writing Masterclass.mp4
  • Q&A session – SEO Writing Masterclass.mp4

Surfer – SEO Writing Masterclass

The market is crowded for average content writers. Don’t be one of them.
Average content writers write. And they have nothing else to offer but a nice Google Doc based on guidelines from a client.

Those copywriters get lost in the sea of underpaid freelancers on Upwork, and they struggle to make ends meet.

Great copywriters know how to tie their writing to results.

And the best way to get results is to dive into Search Engine Optimization.

‍And while the market is full of self-advertised “SEO copywriters”, many of them rely on obsolete tactics that no longer work.

Most of these “common truths” aren’t an aid,but a hindrance to SEO success.

They’re not enough for competitive keywords that generate something more important than organic traffic – money.

If you’re reading this, you’re probably looking for tactics and skills that will take your career to a whole new level. This drive alone gives you a massive advantage over average copywriters.

By getting deeper into SEO, you will build bulletproof content that will keep bringing thousands of potential buyers to your blog posts and landing pages. For years to come.

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Surfer – SEO Writing Masterclass Course

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